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AI Strategy

How do you know if AIs are reading your pages, and which ones?

By looking at who visits them. FaireDuBruit works like a sonar: your pages go out to thematic sites, and every visit from an AI bot on one of them is reported back to your client area, dated, with the name of the AI and what it came to do.

  1. 1

    You distribute

    Your pages appear on thematic sites, one per question, per site, and per language.

  2. 2

    AIs visit

    ChatGPT, Claude, Perplexity, Gemini, and the others send their bots to read these pages.

  3. 3

    You see the echo

    Each visit is reported back, dated, page by page, with the name of the AI and the usage.

What exactly do you see?

For each published page, you see which AI bots visited, how many times, and for what purpose. Visits are classified into four use cases, from most valuable to least valuable, and verified visits are separated from those that are merely declared: a bot is verified by its address when the AI publishes its own, and flagged as simply declared otherwise.

Each published page corresponds to a question, on a thematic site, in a language. The report therefore tells you which question, on which site, and in which language was read, and by which AI. Pages are organized by product, and your visits are also totaled AI by AI.

Read to answer someone

An AI opened your page to answer a user's question.

Indexed by an AI search

An AI's search engine read your page in order to suggest it in its answers.

Read for training

A bot collected your page to train an AI model.

Classic search engines

Google, Bing, and other engines visited your page.

Added to this are clicks: people who arrived on your pages from an AI response.

Why do more sites, languages, and questions refine your strategy?

Because each page is a probe. A page is a specific question, asked in the vocabulary of a specific field, in a language. When an AI opens it to answer someone, you learn that a question of this type, on this topic, and in this language, leads to you. When a page is never read, that is also information.

The more pages you distribute, the richer the echo. With multiple thematic sites, you see which topics trigger reads. With multiple languages, you see on which markets AIs read you. With multiple questions, you see which formulations get your pages opened. You then know where to direct your next distributions and messages: it is a communication strategy in the face of AIs built on facts, not on assumptions.

Bots follow quickly. On our first thematic site, Google visited the same day, OpenAI's bot in 2 days, and those from Claude's and ChatGPT's search engines in 14 and 17 days.

Our bot visit logs, first thematic site launched on August 29, 2026, read on September 27, 2026.

What the echo does not say

A read is not a citation: just because an AI opens your page does not mean it cites it in its answer. But without a visit, no citation is possible. Clicks are a minimum: many AI applications do not say where the visitor came from. And the log is updated every night: the current day is not yet counted.

Where can you see the echo of your distributions?

In your client area. The "AI Visits" page shows visits over the last 7, 30, or 90 days. The "Reports" page gives a log for each completed month, which you can also receive by email at the beginning of each month. Reports are included in the Résonance and Concerto subscriptions.

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